The Hybrid Office of Tomorrow
Flydesk: The New Ways of Work
Emerging alongside the pandemic was new ways of work. Flydesk is a platform that empowers hybrid workspace management and flexible workspace booking to help businesses grow.
In this case study, I set out to research insights to generate desirable features that would increase engagement, booking rates, and enhance the usability of the Flydesk app.
Design Brief
The Virtues of Flydesk
Uncover insights to curate enhancements for the Flydesk app that aligns with the Flydesk pillars of comfort, networking, and performance while increasing booking rates and maximizing hybrid work user experience for productivity, fun and visibility for Flydesk customers.
Team Brain Storm & Customer Interviews
Asking & Answering Hard Questions
Research
The Hybrid Office of Tomorrow
Persona
Customers
Insights
Best of Both Worlds
What can we do to increase booking rates?
Smart Bot Booking & Team Visibility
Uncover insights to curate enhancements for the Flydesk app that aligns with the Flydesk pillars of comport, networking, and performance while increasing booking rates and maximizing hybrid work user experience for productivity, fun and visibility for Flydesk customers.
Upcoming Bookings
Hybrid work planning
Office space amenities
Select Floor plan feature
Increased Team Visibility
Flydesk Rewards Program
Reward for team event catering bookings
Reward for individual office bookings
Proposals to Enhance the Flydesk Experience
Optimization for Team Visibility & Flydesk Rewards
Increase Booking Rates & Customer Retention
Impact
Releasing of the Floor Plan & Dashboard Optimization
Following this research case study, Flydesk has released the proposed floor plan feature. Research discovered that it would feel more comfortable and confident for our customers to know exactly where they would reserve seating in a hybrid office space.
The wireframe features of Upcoming Booking and Hybrid Work Planning were also implemented in the Flydesk app.
